Slidecast: Hickies Takes the World by Storm with Elastic Lacing System


 
In this slidecast, Collin Willardson from Hickies describes the company’s innovative elastic lacing system that is taking the shoe market by storm. Along the way, he tells us some of the secrets of the company’s digital marketing strategy.

View the slides * Download the MP3 * Subscribe on iTunes * Subscribe to RSS

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s