Video: Technology So Advanced, it’s just Gibberish!

Here is an early April Fool’s video. Tech Startups sometimes get enamored in their own jargon. In this parody video, Sun Microsystems employees talk shop. The company had its own technology dialect, and those who couldn’t understand it were expected to issue a Purchase Order anyway. Maybe that’s why the company failed. Produced by Rich Brueckner of insideHPC.

Note that this script is a parody of a parody. Check out the Turbo Encabulator from 1946.

Map Your Trips with Go Pro Travelling

map-280x165While inside-Startups is my hobby, my day job at insideHPC keeps me busy traveling the globe. At the moment, I’m on a bit of a March Madness Road Trip for nearly a month straight covering the very latest in High Performance Computing. And now with help from the Startup folks at Go Pro Traveling, you can follow along.

Go pro travelling allows you to plan your travels whether you have dates or not and automatically make an animated map of your journey for you to keep. With Go Pro Travelling you can plan day by day, determine walking distances to nearby places of interest or vehicle routes to your next destination and search among 250.000 hotels worldwide.

Do you have an HPC Event coming up? Be sure to fill up the seats by listing your conference in our self-service insideHPC Events Calendar.

Why It’s Smart to Work at a No-shot Startup

Randall Bennet over at the Startup Foundry writes that your best bet may be to go to work for the Startups that aren’t getting the money and attention from VCs:

While some companies do fit the Valley pipe-dream, we think there are many more startups who don’t have a shot at VCs, the top engineers in the world, or an ice cube’s chance in Hell at realizing those paper stock options. And guess what: We think it’s still a smart idea to work with them. We call them the no-shot startup, and it can be an invaluable experience, just as long as you know what to expect and when to quit.

Read the Full Story.

The Day After You Get Funded

StartTawheed Kader (TK) writes that your day job really doesn’t change that much the day after you get funded:

The point is that the day after you get funded is like any other day that you are running your business. Getting funded is not some magical event where all your worries go away. It is not some big party to pop the champagne over. Its the time where you buckle down even more so that you can make it rain.

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What You Get For Nothing Is Priceless

John Williams writes that you shouldn’t let a little thing like money get in the way of launching your Startup:

From the initial budget to managing overhead, creating a business from slim funds is a hands-on sink-or-swim crash course in keeping a business afloat. When it’s your money, your whole livelihood is depending on every choice you make so choices are made carefully and thoughtfully. You’ll quickly dismiss fancy office space with high rent and fashionable interiors and think about working from home for the time being. You may even have to keep your day job to pay your bills at first. You’ll want to work hard because you won’t be able to pay anyone else to help you. You’ll want to start with an idea that costs more in sweat equity and time than expensive materials or manufacturing. You’ll want to bend over backwards to provide superior customer service because it costs you nothing and it just may separate you from your more established competitors.

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Infographic: The Power of Logos

Over at Finances Online, Alex Hillsberg and Chris Sibbet write that many of the powerhouse brands we think of today came from very humble (and cheap) roots.

Logos also create value. Interbrand’s 14th Best Global Brand reported that there’s a new number one brand in the world last year: Apple. Coke was defeated for the first time after thirteen consecutive years of dominating the prestigious list. Many companies will stop at nothing to create the perfect logo. Even to the tune of millions of dollars as part of their branding. The new Pepsi logo was so expensive to create that the agency thought it should justify the million-dollar cost with a lecture on Da Vinci diagrams, yin-yangs, and Mobius strips. On the other end, some popular logos like Twitter and Google cost almost next to nothing!

If your Startup is in the midst of building a brand, their infographic should be great food-for-thought.

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5 Reasons Angels Will Walk

Angel investor Ty Danco posts the five sure-fire things that will make him walk away from an investment:

4.You don’t follow through. This is another “tell”, as poker players say. This won’t be evident at a first meeting, but in the follow-up. Dharmesh and many other angels are correct in saying that diligence can be quick, given that startups will change directions. I too believe due diligence needn’t take more than a week or two, but I still think that in most cases there needs to be several interactions between entrepreneur and potential investors. Why? With the biggest risk for startups being execution risk, we need to assess whether you will do what you say you’ll do. If you call us when you say you will, if you follow-up on our questions quickly and efficiently, those are all positive indicators that you are accountable and will deliver on promises. There’s no shame in putting a reasonable but later date on some deliverable because you’re busy—I hope and want you to be busy, and maybe even you’ll earn bonus points if you turn something around earlier than promised.

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Small Firms to Benefit from Zettaset Consumerization of Big Data

imgresWith the Googles of the world tracking our every move on the Internet, the wealth of information being gathered out there might seem out of reach for the rest of us. Enter Zettaset, a freshly funded Startup harnessing Hadoop for the rest of us. After raising $3 million from Draper Fisher Jurvetson and EPIC Ventures, Zettaset aims to help employees make business decisions on real data as opposed to intuition.

It’s not just about the technology anymore; it’s about the data and if you can produce more granular insights from your data,” said Brian Christian, co-founder and CEO of Zettaset.

Read the Full Story at GigaOM.

Why the Google Method is Wrong for Your Startup

Paul Hontz writes that the Google method of building a Startup is a recipe for disaster for most new ventures:

The “Google Method” breaks down into a simple equation:
Free + Lots of users + ads= The Google Method.

There is nothing inherently wrong with this formula, but it’s a terrible model to try and shoehorn onto a bootstrapped business. One of the worst things your startup can do (for its bottom line), is to try and emulate Google’s methodology for revenue. You might gain a lot of users, but monetizing them will be incredibly hard. You’re essentially cannibalizing your own business.

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