Video: What Makes Great Products?

In this video, Marc Ferrentino from BMC describes his experience with what makes great products.

In addition to solving a problem, Ferrentino underscores the importance of consistently delivering great experiences via product design. As a result, he notes the importance of having one person responsible for managing that experience choreography. Ferrentino is Chief Technology Officer (CTO) of cloud computing at BMC Software.

For more interviews like this from industry leaders, check out the Capture Your Flag blog.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s