Startups Can Now Advertise That They’re Fundraising

Over at TechCrunch, Gregory Constine writes that the SEC has lifted the ban on general solicitation and permits startups, venture capitalists, and hedge funds to openly advertise that they’re raising money in private offerings. The rule change washes away some limitations on advertising of fundraising that have been in place for 80 years.

With General Solicitation it will be much easier for investors to find companies they are passionate about supporting,” writes Mike Norman of crowdfunding website, WeFunder, to us in an email. The new rule will hopefully open up the capital-starved startup market to the majority of investors. According to WeFunder’s website, only 3% of the US’s 8 million accredited investors are active in the tech startup space.

Constine goes on to say that the ability to advertise fundraising could spawn high-impact startups that never would have existed, and they might even spring up in areas where there are no investors within earshot — aka outside of Silicon Valley. Read the Full Story.

Fred Wilson on the Product > Strategy > Business Model

Over at the AVC Blog, Fred Wilson writes that one of the mistakes entrepreneurs make is moving to a business model before locking down strategy.

I remember back to the 2009 time period at Twitter. The service had most certainly found product market fit. And the team turned its attention to business model. There were all sorts of discussions of paid accounts, subscriptions, a data business, and many more ideas. At the same time, Ev Williams was articulating a strategy that had Twitter becoming the “an information network that people use to discover what they care about.” And so the strategy required getting as many sources of information on to Twitter and as many users accessing it. It was all about network size. That strategy required a business model that kept the service free for everyone and open to all comers. That led to the promoted suite business model. Twitter executed product > strategy > business model very well.

Read the Full Story.

Fit Radio Gets Funded to Power Your Workout

FIT Radio launched its Android and iPhone applications in July of 2011. Now, with a successful Fundable campaign, this Startup is reportedly all set to develop a set of improvements.

It takes a lot of time and energy to search for and download music for your workout. What you typically listen to throughout the day may not be what keeps you moving at the gym. Other streaming music apps give you one song at a time and have no control over BPMs (beats per minute) – Pandora, for example, will give you a fast, upbeat song but it will be followed by a slow, drawn out song that in no way matches the rhythm of the song you just previously heard. Spotify is just like iTunes, it lets you decide what you want to hear. However, flipping through songs can be very distracting when you’re trying to reach your goal of a seven-minute mile.

If You Want Customers to Come, iDevices Will Build It

Why be a prisoner in the kitchen? The iGrill is an app-enabled wireless Bluetooth meat thermometer that allows you to monitor your food from up to 200 feet away. Developed by iDevices, the iGrill is just an example of the kind of useful apps that iDevices can develop for you.

If your company needs to app-enable a product, develop a new product, or create a custom application, iDevices offers innovations and inventions for the future. We have integrated all required resources in-house to create and launch app-enabled products both independently and with partner companies. Consumer product companies and hard-good manufacturers seek out iDevices to provide strategic direction and development support for the incorporation of WiFi and Bluetooth® connectivity to mobile platforms and tablets for their products.

Read the Full Story over at Fundable.

Algorithm Predicts Whether Startups Will Succeed

Over at Oregon Business, Linda Baker writes that Thomas Thurston from Growth Science has created a model that accurately predicts whether or not a Startup will succeed.

How does Thurston’s model work? It’s rooted in the mountains of data he has collected on market and corporate dynamics, including the anticipation of future changes in the marketplace. Patterns of success or failure then emerge depending on these different market and business behavior factors. “The key is identifying variables that are predictive of success and failure,” says Thurston, who is very hush-hush about revealing those variables. It’s a process that involves “lots of hard, hard work,” he says. “You go through a whole haystack to find one needle.”

Read the Full Story.

Crowdfunding Niches Begin to Take Off

Over at Entrepreneur Magazine, Catherine Clifford writes that several crowdfunding niches are starting to take off.

Last year, 308 crowdfunding platforms across the world raised $2.7 billion, an 81 percent increase over the amount raised in 2011, according to the annual report released today from the Los Angeles based research firm, Massolution. The growth in 2012 represents an acceleration, up from 64 percent growth in 2011. Looking ahead, growth is expected to reach $5.1 billion raised in 2013, representing an expected 89 percent increase in the dollars raised, the report predicts.

Read the Full Story.

New Crowdit Site is Crowdfunding Meets Linkedin

A new crowdfunding site calledCrowdIt has launced in Springfield, MO with a mission to tap the collective power of the crowd to create the support system people need to turn their ideas into a reality. Think of a mix of crowdfunding and LinkedIn.

Our vision for crowdfunding is about helping people achieve their dreams – be it starting a new business, developing a new invention or creating a technology start-up – and leveraging the power of the crowd beyond just the funding event,” said Jason Graf, co-founder and CEO for CrowdIt. “We think the business networking possibilities alone can transform crowdfunding into a true economic engine that is ready to jumpstart new enterprises of all kinds. Obviously, with crowdfunding incorporated into the federal JOBS Act, the government believes it as well.”

CrowdIt is now accepting registrations, and the company just announced it will contribute $10,000 to the project that reaches the highest amount of funding by Aug. 18. Read the Full Story.