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Video: Nike Backs Accelerator to Boost Sports Startups

In this video, Nike’s Stefan Olander describes the opportunity in sports data.

Sports giant Nike is launching the Nike+ Accelerator program — a three-month program to foster startups — in conjunction with Boulder, Colo.-based TechStars. According to Monday’s announcement, the program targets companies that use Nike+ technology, including the FuelBand and Nike+ Running app, to create products and services for athletes to get help in training, coaching, and data visualization.

Read the Full Story over at GigaOM.


 

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