Fractional Operators & Startup Coaching

Built to last, not just to pitch.

We build the business behind the product.

Growth brings weight.

You know what matters. But execution gets pulled in too many directions.

Decisions around strategy, pricing or structure start to carry real consequences.

And somewhere along the way, you end up carrying more than you should.

Sounds like me!

At this stage, progress doesn't come from doing more — it comes from clearer thinking, shared load, and the right support around you.

What Founders Say

Ben has a wealth of knowledge across a ton of businesses. Both personal experience and the founders he is mentoring. I've enjoyed having him as an outsider looking in to call my crap, point me to the next step, and remind me that everything takes time. He has helped me exit a venture I needed to set aside with more upside than I would have ever asked for and given me the perspective and support to pursue the next venture.

Darren

Ben's mentee on MentorCruise.com

Our profit margin was -97%, our client satisfaction survey was 15% and we were $50k in debt. Ben dove in and helped us to surgically resolve all the root causes and stabilize the company. Now our company is profitable.

Hassan M

Enigma

Ben has a rare ability to listen deeply and respond with clarity that cuts through complexity. His guidance helped me see challenges from new angles and make decisions with more confidence and precision. Thoughtful, honest, and consistently useful.

Juanita C

Jool

Ben has provided me with valuable insights and knowledge around fundraising, pitch deck development, the structuring of cap tables, and SAFEs. He has also been a great sounding board for strategic planning and go-to-market.

Michail A

Roam Network

How We Work

Three ways we help.

01

Structure & Focus

Most founders move fast but not forward. We bring OKRs, weekly rhythms, and clear priorities that turn activity into progress.

02

Commercial & Fundraising

First customers, grants, angel rounds, term sheets, cap tables. We've been through the full cycle many times over — so the decisions you're facing for the first time aren't ones you're navigating alone.

03

The stuff nobody tells you

Incorporation, compliance, dilution, co-founder agreements. These feel administrative until you get them wrong. We make sure you don't.

The Journey We Cover

From first idea
to exit.

01

AI Prototype

Your first proof of concept. Something to show, test, and get feedback on. The conversation starts here.

02

Bridge to Funding

You have a product but not yet the capital to build the business around it. We come in on retainer and success fee to help you raise — investment, grants, or both.

03

First Customers & GTM

Capital secured. Now the real work: finding the first customers, building the engine, and validating the model without burning the runway.

04

Scale

The business is growing. The team is expanding. The operating model is starting to crack under the pressure of success. This is when all three layers become simultaneously critical.

05

Exit

M&A preparation, diligence, negotiation, and transition. We have been through this from the inside and can sit alongside you for the conversations that matter most.